IT #5 WOW is not what you do, its the way that you do it...

Facebook Schmakebook...



Pretty sordid story ain't it? College geek having trouble 'interfacing' with chicks steal idea from twins and turns it into the biggest social network on the planet... Well perhaps what goes around comes around...

As I'm writing this blog I'm amazed at the number of messages of support I keep getting from my REAL friends via the Zuckerberg Express. Trouble is that I'm reading most of them from my email as going onto to Facebook just perplexes me- I barely remember my login and keep getting the messages to switch to the 'timeline' view, just as I've got my head around the last round of changes they made to my page.

Several Facebook addicts give me mixed responses about 'the timeline', but it triggers my memory- weren't there a raft of news stories about the how the front end was being modified to keep up with the rise of twitter??? (another place I'd like to visit but not sure I'm eligible for a visa).

Anybody remember MySpace?

The more I think about it, the more I'm convinced that there there no such thing as a digital brand. I know that's fighting talk but hear me out a second: it's the channel that we value more than the brand, because as soon as something comes a long which services the channel more effectively like a fickle lover we're off. We'll soon be spinning yarns of how it all started with MSN, Bebo and Myspace, and how some people used to pick up the mobile and use it to talk to each other...

Did that peak your Pintrest?

So we might all be using Facebook to feel together, but that doesn't mean that something better isn't gonna come along, doing what we love about Facebook in a way that we can dig even more?  I guess just like this blog, these platforms offer the average joe a creative outlet which is very addictive. I mean, posting photos, crazy links and witty comments is fun right? So sooner or later someone is gonna cotton on to the fact that there is probably a better and stickier way of getting us to express ourselves.



So how many of you have heard of Pintrest? Setup in 2008, it's slowly been building a ground swell of interest and is soon to hit the UK. Now I'm not saying that Pintrest is THE next big thing, but I think that this shows that how Facebook tells you to organise you're relationships is not the only way.. if you're curious then checkout the WOW wall I setup. Don't believe me? I can't be that crazy, as Mr Zuckerberg has been quick to offer it as an application on his beloved platform. I rest my case- WOW's not only what you do, it's the way that you do it...

1 comment:

  1. Great blog chaz! Fantastic content, love your style. You've renewed my love for Pixar and Virgin Atlantic - cant wait to get back in the clubhouse!

    Even if you don't win on hits, your subject is by far the superior, so good luck. Enjoy next week, send my regards to Bill et al!

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